Journals / Tüketici ve Tüketim Araştırmaları Dergisi
Tüketici ve Tüketim Araştırmaları DergisiSosyal
2018 · Cilt: 10 - Sayı: 1
| Article | Author | Pages |
|---|---|---|
| Factors Affecting Customers’ Intention to Use Mobile Shopping Channel | Yılmaz YAMAN | 1–27 |
| Disclosure of Consumer’s Discount Product Purchase Intention and Behavior with the Hedonistic Approach | Meftune ÖZBAKIR UMUT, Şükran KARACA, İbrahim YEMEZ | 29–51 |
| Evaluation of Foreign Customers Expectations and Satisfaction Levels in Hotel Business with Servqual Method | Ozan Orhun SEVGİ,MAHMUT PAKSOY | 53–77 |
| Modeling of Internet Shopping Factors and Cognitive Mapping Based Decision Making | ÇETİN KALBURAN,OĞUZHAN AYDIN,SELÇUK BURAK HAŞILOĞLU | 79–100 |
| Tüketicinin Kara Kutusunu Arayış: Nöropazarlama Araştırmalarının Bibliyometrik Bir Analizi | Mehmet İsmail YAĞCI,Salar KUHZADY,Zeynep Sevgi BALIK,Lina ÖZTÜRK | 101–134 |
| Search of Consumer’s Black Box: A Bibliometric Analysis of Neuromarketing Research | Zeynep Sevgi BALIK, Lina ÖZTÜRK, Salar KUHZADY, Mehmet İsmail YAĞCI | 101–134 |