Journals / Gaziantep Üniversitesi Sosyal Bilimler Dergisi / 2016 / Cilt: 15 - Sayı: 2

A Research on Investatigation of Relationship Between Innovation and Business Performance in Four and Five-Star Hotels in Antalya

Antalya’da Faaliyet Gösteren Dört ve Beş Yıldızlı Otel İşletmelerinde İnovasyon ve İşletme Performansı Arasındaki İlişkinin İncelenmesine Yönelik Bir Araştırma

Pages
413–433
Publication Date
2016-12-01
DOI
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AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

Main mass of the survey application has established general manager and department managers of the four and five star hotels which operates in Konyaalti, Lara and Belek. 100 questionnaires were reached as a result and was determined the relationship between innovation activities and business performance

📌 3 Key Takeaways

🎯
Objective & Hypothesis:The aim of the study is to examine the relationship between business performance and innovations carried out in the hotel business.
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Key Findings & Data:There are many studies examining the relationship between business performance and innovation. it is important the continuation of work in different sectors in terms of verifiability and generalizability of the results.
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Conclusion & Impact:Main mass of the survey application has established general manager and department managers of the four and five star hotels which operates in Konyaalti, Lara and Belek. 100 questionnaires were reached as a result and was determined the relationship between innovation activities and business performance
🔬Design:Survey & Empirical Study
📍Scope:Comprehensive Sample
⚙️Variables:İnovasyon · İnovasyon Kültürü · İşletme Performansı.

Abstract

The aim of the study is to examine the relationship between business performance and innovations carried out in the hotel business. There are many studies examining the relationship between business performance and innovation. it is important the continuation of work in different sectors in terms of verifiability and generalizability of the results. In collecting the data required in the research was used survey method. Main mass of the survey application has established general manager and department managers of the four and five star hotels which operates in Konyaalti, Lara and Belek. 100 questionnaires were reached as a result and was determined the relationship between innovation activities and business performance

Özet

Bu araştırmanın amacı otel işletmelerinde gerçekleştirilen inovasyonlar ile işletme performansı arasındaki ilişkinin incelenmesidir. İnovasyon ve işletme performansı arasındaki ilişkiyi inceleyen birçok araştırma bulunmasına karşın, çalışmaların farklı sektörlerde devam etmesi, sonuçların doğrulanabilirliği ve genellenebilirliği açısından önem arz etmektedir. Bu araştırmada verilerin toplanmasında anket yöntemi kullanılmıştır. Anket uygulamasının ana kitlesini Antalya Belek, Konyaaltı ve Lara bölgesinde faaliyet gösteren dört ve beş yıldızlı otel işletmelerinin genel müdürleri ve departman müdürleri oluşturmuştur. Çalışma sonucunda 100 adet anket formuna ulaşılmış ve inovasyon faaliyetleri ile işletme performansı arasındaki ilişki incelenmiştir

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Cite This Article

PAKSOY, H. M., ERSOY, N. (2016). A Research on Investatigation of Relationship Between Innovation and Business Performance in Four and Five-Star Hotels in Antalya. Gaziantep Üniversitesi Sosyal Bilimler Dergisi, Cilt: 15 - Sayı: 2, 413–433. https://ajindex.com/articles/70208

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