SavedAdd your journal

Journals / NİŞANTAŞI ÜNİVERSİTESİ SOSYAL BİLİMLER DERGİSİ / 2024 / Cilt: 12 Sayı: 2

TRANSFORMATİON OF CREATİVİTY İN ARTİFİCİAL INTELLİGENCE SUPPORTED GRAPHİC DESİGN

YAPAY ZEKÂ DESTEKLİ GRAFİK TASARIMDA YARATICILIĞIN DÖNÜŞÜMÜ

Şükran Bulut(Sivas Cumhuriyet Üniversitesi)0000-0001-8220-686X
Mehmet Akif Özdal(SİVAS CUMHURİYET ÜNİVERSİTESİ)0000-0003-3148-8988
Pages
553–571
Publication Date
2024-12-31
🏛️Bibliographic metadata and full text access for this article are provided via DergiPark.
DergiPark Record ↗
✨

AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

The results show that artificial intelligence provides speed and creativity in graphic design, but in some cases, it can lead to similar designs, and It has shown that artificial intelligence will be more integrated into graphic design in the future.

📌 3 Key Takeaways

🎯
Objective & Hypothesis:Today, artificial intelligence technologies reshape graphic design processes, offering designers more opportunities in creativity and enabling them to produce high-quality designs quickly.
📊
Key Findings & Data:The findings show that the integration of artificial intelligence into graphic design processes accelerates its evolution, and that it carries risks that may interfere with the original creative decisions of designers by facilitating the transformation of creative visions into reality with the tools it offers to designers.
💡
Conclusion & Impact:The results show that artificial intelligence provides speed and creativity in graphic design, but in some cases, it can lead to similar designs, and It has shown that artificial intelligence will be more integrated into graphic design in the future.
🔬Design:Review & Systematic Survey
📍Scope:Comprehensive Sample
⚙️Variables:Yapay Zekâ · Grafik Tasarım · Tasarım Endüstrisi

Abstract

Today, artificial intelligence technologies reshape graphic design processes, offering designers more opportunities in creativity and enabling them to produce high-quality designs quickly. The aim of the research is to examine the effects of artificial intelligence on graphic design and to evaluate the effect of the creativity factor that these technologies offer to designers. In this context, the study was conducted by adopting comparative analysis, literature review and logical reasoning techniques, which are qualitative research methods, and was limited within the scope of the literature and studies analyzed based on the data obtained and theoretical frameworks. The findings show that the integration of artificial intelligence into graphic design processes accelerates its evolution, and that it carries risks that may interfere with the original creative decisions of designers by facilitating the transformation of creative visions into reality with the tools it offers to designers. The results show that artificial intelligence provides speed and creativity in graphic design, but in some cases, it can lead to similar designs, and It has shown that artificial intelligence will be more integrated into graphic design in the future.

Özet

Günümüzde yapay zekâ teknolojileri, grafik tasarım süreçlerini yeniden şekillendirerek, tasarımcılara yaratıcılıkta daha fazla imkan sunmakta ve yüksek kaliteli tasarımları hızla üretmelerini sağlamaktadır. Araştırmanın amacı yapay zekâ’nın grafik tasarıma olan etkilerini inceleyerek, bu teknolojilerin tasarımcılara sunduğu yaratıcılık faktörünün etkisini değerlendirmektir. Bu kapsamda çalışma nitel araştırma yöntemlerinden karşılaştırmalı analiz, literatür taraması ve mantıksal akıl yürütme teknikleri benimsenerek gerçekleştirilmiş olup, elde edilen verilere ve teorik çerçevelere dayanarak analiz edilen literatür ve çalışmalar kapsamında sınırlandırılmıştır. Bulgular, yapay zekâ’nın grafik tasarım süreçlerine entegrasyonunun, evrimini hızlandırdığını, tasarımcılara sunduğu araçlarla yaratıcı vizyonların gerçeğe dönüşmesini kolaylaştırarak, tasarımcıların özgün yaratıcı kararlarına müdahale edebilecek riskler taşıdığını Sonuçlar ise, yapay zekâ’nın grafik tasarımda hız ve yaratıcılık sağladığı ancak, bazı durumlarda birbirine benzer tasarımlara yol açabildiği ve gelecekte yapay zekâ’nın grafik tasarıma daha fazla entegre olacağını göstermiştir.

🔖

Cite This Article

Bulut, Ş., Özdal, M. A. (2024). TRANSFORMATİON OF CREATİVİTY İN ARTİFİCİAL INTELLİGENCE SUPPORTED GRAPHİC DESİGN. NİŞANTAŞI ÜNİVERSİTESİ SOSYAL BİLİMLER DERGİSİ, Cilt: 12 Sayı: 2, 553–571. https://doi.org/10.52122/nisantasisbd.1480136

📄 Full Text PDF Viewer

📄

PDF görüntüleyici hazırlanıyor...

References (19)

  1. Anantrasirichai, N., & Bull, D. (2022). Artificial intelligence in the creative industries: a review. Artificial Intelligence Review, 55(1), 589-656.
  2. Al-Sawy, M. K. (2024). Potential Concerns and Challenges Threatening the Field of Graphic Design in the Era of Artificial Intelligence. International Design Journal, 14(1), 409-419.
  3. Anonymous. (2011). Psycho Movie Poster Redesign – Bigger Picture Show 2011. Behance. https://www.behance.net/gallery/1532167/Psycho-Movie-Poster-Redesign-Bigger-Picture-Show-2011, Erişim Tarihi: 03.05.2024.
  4. Azarenkov, V. I., & Svintsova, D. O. (2023). Analysis of trends in UI/UX interface development and their impact on future user experience. Поліграфічні, мультимедійні та web-технології: тези доп., 145.
  5. Balcı, S. K. (2016, November). The impact of visual communication design on the consumption culture, from past to present. In Arts and Music in Cultural Discourse. Proceedings of the International Scientific and Practical Conference (pp. 133-138).
  6. Bertão, R. A., & Joo, J. (2021). Artificial intelligence in UX/UI design: a survey on current adoption and [future] practices. Safe Harbors for Design Research, 1-10.
  7. Bertão, R. A., Yeoun, M. H., & Joo, J. (2023). A blind spot in AI-powered logo makers: visual design principles. Visual Communication, 14703572231155593.
  8. Batista, H. R., & Hagler, J. (2022). Humans and Machines: A Study of the Impacts of the Technological Advances in the Light of Generative Art Theory.
  9. Bulut, M. H. (2020). Bloom’un Revize Edilmiş Taksonomisinin Müzik Öğretiminde Kullanımına Yönelik Önermeler. İnönü Üniversitesi Kültür Ve Sanat Dergisi, 6(2), 109-118. https://doi.org/10.22252/ijca.798005
  10. Bulut, Ş. (2019). Yaratıcılık, Dahilik Ve Hayal Kırıklığı Kavramlarının Sanatçıların Üretimlerine Etkisinin İncelenmesi. İnönü Üniversitesi Kültür ve Sanat Dergisi, 5(1), 52-59.
  11. Buryk, D. (2024). Trends Of Use Of Artificial Intelligence In Graphic Design. Věda a perspektivy, (2 (33)).
  12. Choi, D., Hong, S., Park, J., Chung, J. J. Y., & Kim, J. (2023). CreativeConnect: Supporting Reference Recombination for Graphic Design Ideation with Generative AI. arXiv preprint arXiv:2312.11949.
  13. Cleveland Museum of Art. (2020). Alois Senefelder (German, 1771-1834) - Art of the Lithograph, Printing Press. Wikimedia Commons. https://commons.wikimedia.org/wiki/File:Alois_Senefelder_%28German,_1771-1834%29_-_Art_of_the_Lithograph,_Printing_Press_-_2006.194.16_-_Cleveland_Museum_of_Art.jpg, Erişim Tarihi: 03.05.2024.
  14. Coelho, R. (2022). Flexible ID: to adapt is to resist. Design, visual communication and branding, 82-107.
  15. Dehman, H. (2023). Graphic design, Already Intelligent? Current possibilities of generative AI applications in graphic design.
  16. Du, Y., & Xu, D. (2022). Analysis of graphic design based on ai interaction technology. Journal of Environmental and Public Health, 2022.
  17. Duggan, T. J. (2016). MASTER ing the Art of Music Integration. In Recontextualized (pp. 51-64). Brill.
  18. Economou, I. (2005). Motopomo: The historical-theoretical background to contemporary graphic design practices (Doctoral dissertation, Nelson Mandela Metropolitan University).
  19. Elgammal, A., Liu, B., Elhoseiny, M., & Mazzone, M. (2017). Can: Creative adversarial networks, generating" art" by learning about styles and deviating from style norms. arXiv preprint arXiv:1706.07068.