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Journals / Turizm Akademik Dergisi / 2023 / Cilt: 10 Sayı: 1

Corporate Social Responsibility in the Pandemic: A Study on Hospitality Businesses

Pandemide Kurumsal Sosyal Sorumluluk: Konaklama İşletmeleri Üzerine Bir İnceleme

Serdar BÜLBÜL
Ömer Emre ARSLAN
Mustafa YILDIRIM
Pages
19–34
Publication Date
2023-06-10
DOI
—
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AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

The results suggest that corporate social responsibility activities may be related to financial resources and strengths as well as business awareness of these practices.

📌 3 Key Takeaways

🎯
Objective & Hypothesis:The purpose of this research is to examine the corporate social responsibility actions of accommodation businesses in the COVID-19 pandemic and reveal what kinds of activities they are engaged in.
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Key Findings & Data:Findings show that international chain accommodation businesses have a broader inventory of corporate social responsibility such as support for healthcare professionals and helping their own employees and the public.
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Conclusion & Impact:The results suggest that corporate social responsibility activities may be related to financial resources and strengths as well as business awareness of these practices.
🔬Design:Research Article
📍Scope:Comprehensive Sample
⚙️Variables:Kurumsal Sosyal Sorumluluk · Sosyal Sorumluluk · Konaklama İşletmeleri

Abstract

The purpose of this research is to examine the corporate social responsibility actions of accommodation businesses in the COVID-19 pandemic and reveal what kinds of activities they are engaged in. In this context, the study focuses on foreign and domestic accommodation businesses. Data obtained from reports in online sources, including the websites of businesses, online news sources and social media were used. Findings show that international chain accommodation businesses have a broader inventory of corporate social responsibility such as support for healthcare professionals and helping their own employees and the public. The activities of domestic hotel businesses, on the other hand, were limited to accommodation support for healthcare workers. The results suggest that corporate social responsibility activities may be related to financial resources and strengths as well as business awareness of these practices.

Özet

Bu araştırmanın amacı, konaklama işletmelerinin Covid-19 pandemisindeki kurumsal sosyal sorumluluk eylemlerini inceleyerek ne tür faaliyetlerde bulunduğunu ortaya koymaktır. Bu kapsamda yabancı ve yerli konaklama işletmelerine odaklanılmıştır. Çevrimiçi kaynaklardaki raporlardan, işletmelerin web sitelerinden, yine çevrimiçi haber kaynakları ve sosyal medyadan ulaşılan verilerden yararlanılmıştır. Bulgular, uluslararası zincir konaklama işletmelerinin sağlık çalışanlarına destek, kendi çalışanlarına ve halka yardım gibi daha geniş bir kurumsal sosyal sorumluluk envanterine sahip olduğu göstermektedir. Yerli otel işletmelerinin faaliyetleri ise sağlık çalışanlarına konaklama desteği ile sınırlı kalmıştır. Sonuçlar, kurumsal sosyal sorumluluk faaliyetlerinin, bu uygulamalara dair işletme farkındalığı kadar finansal kaynak ve güçleri ile de ilişkili olabileceğini düşündürmektedir.

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Cite This Article

BÜLBÜL, S., ARSLAN, Ö. E., YILDIRIM, M. (2023). Corporate Social Responsibility in the Pandemic: A Study on Hospitality Businesses. Turizm Akademik Dergisi, Cilt: 10 Sayı: 1, 19–34. https://ajindex.com/articles/944105

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