Journals / Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi / 2026 / Cilt: 11 Sayı: 11

Rekreasyonel Turizmde Müşteri Potansiyelinin Belirlenmesine Yönelik Bir Pilot Çalışma

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Publication Date
2003-06-01
DOI
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AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

The number of people who are engaged in outdoor recreation recently called as recreational tourism has been increasing tremendously There has been too much increase in travel to the areas of natural resources Recreation is any particular activity for what people do in their spare time for amusement and enjoyment Forms of recreation include sport games gardening playing the musical instrument and etc As such the purpose of this paper is to reveal what the potential customers’ need and expect Data was collected in Adana which is a city in the southern part of Turkey and both personal interview and survey methods were used in collecting data Based on the results of the study we conclude that there seems to be need for recreational facilities to spend in the spare time of the people studied and expectation for higher quality of service and lower distance to the nature Key Words: Recreation recreational tourism market potential

📌 3 Key Takeaways

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Objective & Hypothesis:The number of people who are engaged in outdoor recreation recently called as recreational tourism has been increasing tremendously There has been too much increase in travel to the areas of natural resources Recreation is any particular activity for what people do in their spare time for amusement and enjoyment Forms of recreation include sport games gardening playing the musical instrument and etc As such the purpose of this paper is to reveal what the potential customers’ need and expect Data was collected in Adana which is a city in the southern part of Turkey and both personal interview and survey methods were used in collecting data Based on the results of the study we conclude that there seems to be need for recreational facilities to spend in the spare time of the people studied and expectation for higher quality of service and lower distance to the nature Key Words: Recreation recreational tourism market potential
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Key Findings & Data:The number of people who are engaged in outdoor recreation recently called as recreational tourism has been increasing tremendously There has been too much increase in travel to the areas of natural resources Recreation is any particular activity for what people do in their spare time for amusement and enjoyment Forms of recreation include sport games gardening playing the musical instrument and etc As such the purpose of this paper is to reveal what the potential customers’ need and expect Data was collected in Adana which is a city in the southern part of Turkey and both personal interview and survey methods were used in collecting data Based on the results of the study we conclude that there seems to be need for recreational facilities to spend in the spare time of the people studied and expectation for higher quality of service and lower distance to the nature Key Words: Recreation recreational tourism market potential
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Conclusion & Impact:The number of people who are engaged in outdoor recreation recently called as recreational tourism has been increasing tremendously There has been too much increase in travel to the areas of natural resources Recreation is any particular activity for what people do in their spare time for amusement and enjoyment Forms of recreation include sport games gardening playing the musical instrument and etc As such the purpose of this paper is to reveal what the potential customers’ need and expect Data was collected in Adana which is a city in the southern part of Turkey and both personal interview and survey methods were used in collecting data Based on the results of the study we conclude that there seems to be need for recreational facilities to spend in the spare time of the people studied and expectation for higher quality of service and lower distance to the nature Key Words: Recreation recreational tourism market potential
🔬Design:Survey & Empirical Study
📍Scope:Comprehensive Sample
⚙️Variables:Domain Parameters

Abstract

The number of people who are engaged in outdoor recreation recently called as recreational tourism has been increasing tremendously There has been too much increase in travel to the areas of natural resources Recreation is any particular activity for what people do in their spare time for amusement and enjoyment Forms of recreation include sport games gardening playing the musical instrument and etc As such the purpose of this paper is to reveal what the potential customers’ need and expect Data was collected in Adana which is a city in the southern part of Turkey and both personal interview and survey methods were used in collecting data Based on the results of the study we conclude that there seems to be need for recreational facilities to spend in the spare time of the people studied and expectation for higher quality of service and lower distance to the nature Key Words: Recreation recreational tourism market potential

Özet

Rekreasyon katılanın gönüllü olarak seçtiği ve boş zamanını değerlendirdiği etkinlikleri kapsar Bu etkinlikler müzikal uğraşılar sportif etkinlikler oyunlar sanatsal etkinlikler hüner gerektiren etkinlikler doğa etkinlikleri sosyal ve kültürel etkinlikler olarak genel başlıklar altında toplanabilir Rekreasyon kapsamındaki bu etkinliklerin ortam değişikliği gerçekleştirilerek yapılması gereği ve zorunluluğu vardır Dolayısıyla bu çalışmada birbirini tamamlayan ve birlikte ele alınması gereken iki kavram olan rekreasyon ve turizm Rekreasyonel Turizm olarak adlandırılmıştır Bu çalışmanın amacı rekreasyonel etkinliklerde bulunabilecek potansiyel müşterilerin ihtiyaç ve beklentilerini ortaya koymaktır Araştırma Adana ilinde gerçekleştirilmiş ve veriler anket yardımıyla yüzyüze görüşme tekniği kullanılarak toplanmıştır Araştırmanın sonuçlarına göre bireylerin rekreasyonel etkinlik ihtiyaçlarının giderilmesine yönelik tesis talebi oldukça yüksek düzeydedir Aynı zamanda deneklerin bu tür tesislerden bekledikleri en önemli iki özellik yüksek düzeyde hizmet kalitesi ve doğaya yakınlıktır Anahtar sözcükler: Rekreasyon rekreasyonel turizm pazar potansiyeli

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Cite This Article

Orel, Y. D. D. F. D., Yavuz, M. C. (2003). Rekreasyonel Turizmde Müşteri Potansiyelinin Belirlenmesine Yönelik Bir Pilot Çalışma. Çukurova Üniversitesi Sosyal Bilimler Enstitüsü Dergisi, Cilt: 11 Sayı: 11. https://ajindex.com/articles/1148026

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