Dergiler / Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi / 1985 / Sayı: 7

BAYİLİKLERİN PAZARLAMA İÇERİSİNDEKİ YERİ VE ÖNEMİ

Sayfa
153–159
Yayın Tarihi
1985-01-01
DOI
—
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Yapay Zeka Hızlı Bakış & Çıkarımlar

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⚡ TL;DR(1 Cümlede Hızlı Çıkarım)

Franchising can help moving goods more rapidly from producers to consumers at every step in a distribution channel.

📌 3 Maddede Bu Makale

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Amaç & Hipotez:This article emphasizes franchising’s role in marketing and tries to show that franchising is a more rational way of distributing goods than free channcl system which manufacturers have no control on it.
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Temel Bulgular & Veri:In fact, franchising is one of the ways of establishing an organized vertical marketing system and involves a contractual arrangement between origianiting supp-liers (producers) and/or merchant middlcmcn.
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Sonuç & Katkı:Franchising can help moving goods more rapidly from producers to consumers at every step in a distribution channel.
🔬Tür:Araştırma Makalesi
📍Kapsam:Genişletilmiş Akademik Örneklem
⚙️Değişkenler:bayilikler · işletme

Özet

This article emphasizes franchising’s role in marketing and tries to show that franchising is a more rational way of distributing goods than free channcl system which manufacturers have no control on it. In fact, franchising is one of the ways of establishing an organized vertical marketing system and involves a contractual arrangement between origianiting supp-liers (producers) and/or merchant middlcmcn. Franchising can help moving goods more rapidly from producers to consumers at every step in a distribution channel.

Anahtar kelimeler
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Bu Makaleye Atıf Yap

Erden, E. (1985). BAYİLİKLERİN PAZARLAMA İÇERİSİNDEKİ YERİ VE ÖNEMİ. Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, Sayı: 7, 153–159. https://ajindex.com/articles/119473

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Kaynakça (1)

  1. Emir Erden