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AN IMPLEMENTATION OF TARGET MARKET SEGMENTATION: SEGMENTATION OF 16-29 YEAR-OLD YOUNG PEOPLE'S ATTITUDE TOWARDS HAIR-GEL PACKAGES

HEDEF PAZAR BÖLÜMLENDİRMESİNE YÖNELİK BİR UYGULAMA: 16-29 YAŞ GRUBU GENÇ KESİMİN SAÇ JÖLESİ AMBALAJINA YÖNELİK EĞİLİMLERİNE GÖRE GRUPLANDIRILMASI

Ahmet Şekerkaya
Nihan Çırak
Pages
239–269
Publication Date
2010-02-01
DOI
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Şekerkaya, A., Çırak, N. (2010). AN IMPLEMENTATION OF TARGET MARKET SEGMENTATION: SEGMENTATION OF 16-29 YEAR-OLD YOUNG PEOPLE'S ATTITUDE TOWARDS HAIR-GEL PACKAGES. Ege Akademik Bakış Dergisi, Cilt: 10 Sayı: 1, 239–269. https://ajindex.com/articles/1476787

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