Journals / Anatolia: Turizm Araştırmaları Dergisi / 2012 / Cilt: 23 - Sayı: 1

The relationship between organizational culture and leadership in travel agencies: A search in kusadası area

Seyahat acentelerinde örgüt kültürü ve liderlik arasındaki ilişki: Kuşadası bölgesinde bir araştırma

Pages
59–72
DOI
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AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

According to correlation analysis, it was found that there is a significant and positive relationship between innovative culture and competitive culture; between supportive leadership and innovative culture; between instrumental leadership and community culture; participative leadership and innovative culture; there is a significant but negative relationship between participative leadership and the bureaucratic culture.

📌 3 Key Takeaways

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Objective & Hypothesis:The purpose of this study is to reveal the relationship between the organizational culture and leadership in travel agencies.
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Key Findings & Data:As the sample of this study, 136 employees of travel agencies in the region of Kusadasi were selected through simple random sampling method.
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Conclusion & Impact:According to correlation analysis, it was found that there is a significant and positive relationship between innovative culture and competitive culture; between supportive leadership and innovative culture; between instrumental leadership and community culture; participative leadership and innovative culture; there is a significant but negative relationship between participative leadership and the bureaucratic culture.
🔬Design:Survey & Empirical Study
📍Scope:Comprehensive Sample
⚙️Variables:Domain Parameters

Abstract

The purpose of this study is to reveal the relationship between the organizational culture and leadership in travel agencies. In order to achieve this goal, a survey that contains the measure of organizational culture adapted from that of Deshpande et al. by Ogbonna and Harris and the measure of perceived leadership style adapted from that of House and House and Dessler by Ogbonna and Harris. The organization culture of each travel agency and leadership styles of managers were measured by this survey. As the sample of this study, 136 employees of travel agencies in the region of Kusadasi were selected through simple random sampling method. Preliminary construct validity of leadership and organizational culture was tested using exploratory factor analysis. The existence of four dimensions of organizational culture and three dimensions of leadership, as measured by Ogbonna and Harris, were supported: for organization culture; innovative culture, competitive culture, bureaucratic culture, and community culture and for leadership; participative leadership, supportive leadership, and instrumental leadership. Internal consistency, as assessed by Cronbach’s alpha, for each of the content areas within each of three leadership styles and four organization culture types, was found to be adequate to demonstrate reliability. Correlation analysis was made to determine the relationship between organizational culture and leadership and organizational culture. The regression analysis for the relation of the organizational culture to the leadership was done. According to correlation analysis, it was found that there is a significant and positive relationship between innovative culture and competitive culture; between supportive leadership and innovative culture; between instrumental leadership and community culture; participative leadership and innovative culture; there is a significant but negative relationship between participative leadership and the bureaucratic culture. According to regression analysis, community culture was determined to be the best organizational culture type for travel agencies in Kusadası.

Özet

Bu çalışmanın amacı seyahat acentelerinde örgüt kültürü ve liderlik arasındaki ilişkiyi ortaya koymaktır. Bu amacı başarmak için, Ogbonna ve Harris tarafından Deshpande ve arkadaşlarının çalışmasından uyarlanmış örgüt kültürü ölçeği ve Ogbonna ve Harris tarafından House, House ve Dessler’in çalışmasından uyarlanmış liderlik tutum ölçeğini içeren bir anket uygulanmıştır. Kuşadası bölgesindeki seyahat acentelerinde çalışan 136 işgören örneklem olarak basit rastgele örnekleme yöntemi ile seçilmiştir ve her bir seyahat acentesinin örgüt kültürü ve yöneticilerin liderlik tarzları bu anket ile ölçülmüştür. Liderlik ve örgüt kültürü ölçeğinin yapısal geçerliliği, açıklayıcı faktör analizleri ile gerçekleştirilmiştir. Ogbonna ve Harris tarafından ölçüldüğü gibi, örgüt kültürü için; yenilikçi kültür, rekabetçi kültür, bürokratik kültür ve toplumcu kültür, liderlik için; katılımcı liderlik, destekleyici liderlik ve yönlendirici liderlik desteklenmektedir. Ölçeğin içsel tutarlılığı, Cronbach’s alpha güvenilirlik testinin ortaya koyulduğu gibi, hem iki ölçeğin bütününde hem de üç liderlik stilinin ve dört örgüt kültürü türlerinin her birinde yeterlidir. Örgüt kültürü ve liderlik arasındaki ilişkiyi belirlemek için korelasyon analizi yapılmış ve örgüt kültürünün liderlik ile ilişkisi ayrıca regresyon analiziyle ortaya konulmuştur. Korelasyon analizine göre; yenilikçi kültür ve rekabetçi kültür arasında; destekleyici liderlik ve yenilikçi kültür arasında; yönlendirici liderlik ve toplumcu kültür arasında; katılımcı liderlik ve yenilikçi kültür arasında anlamlı ve pozitif bir ilişki olduğu, katılımcı liderlik ve bürokratik kültür arasında ise anlamlı fakat negatif yönlü bir ilişki olduğu belirlenmiştir. Regresyon analizine göre; Kuşadası’nda toplumcu kültürün seyahat acenteleri için en iyi örgüt kültürü türü olduğu belirlenmiştir.

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Cite This Article

TÜTÜNCÜ, Ö., AKGÜNDÜZ, Y. (2012). The relationship between organizational culture and leadership in travel agencies: A search in kusadası area. Anatolia: Turizm Araştırmaları Dergisi, Cilt: 23 - Sayı: 1, 59–72. https://ajindex.com/articles/156731

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