SavedAdd your journal

Journals / Muhasebe Bilim Dünyası Dergisi / 2026 / Cilt: 28 Sayı: 3

DATA VISUALIZATION AS A TOOL FOR UNDERSTANDABLE FINANCIAL REPORTING: EVIDENCE FROM BORSA ISTANBUL 30 FIRMS

FİNANSAL RAPORLAMADA ANLAŞILABİLİRLİĞİN BİR ARACI OLARAK VERİ GÖRSELLEŞTİRME: BORSA İSTANBUL 30 ŞİRKETLERİNDEN BULGULAR

Burcu Nazlıoğlu(ANKARA HACI BAYRAM VELİ ÜNİVERSİTESİ)0000-0002-5817-6100
Pages
359–389
Publication Date
2026-09-27
🏛️Bibliographic metadata and full text access for this article are provided via DergiPark.
DergiPark Record ↗
✨

AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

The findings reveal substantial cross-firm variation, suggesting that visualization supports disclosure understandability when effectively integrated with narrative explanations.

📌 3 Key Takeaways

🎯
Objective & Hypothesis:This study examines the role of data visualization in supporting the understandability of corporate disclosures within integrated reporting and sustainability reporting.
📊
Key Findings & Data:Using a qualitatively driven mixed analytical approach, it analyzes reports of firms maintaining continuous membership in the Borsa Istanbul-30 Index during 2022–2024 through structured content analysis.
💡
Conclusion & Impact:The findings reveal substantial cross-firm variation, suggesting that visualization supports disclosure understandability when effectively integrated with narrative explanations.
🔬Design:Araştırma Makalesi
📍Scope:2022–2024 Verileri
⚙️Variables:Veri Görselleştirme · Kurumsal Raporlama · Anlaşılabilirlik

Abstract

This study examines the role of data visualization in supporting the understandability of corporate disclosures within integrated reporting and sustainability reporting. Using a qualitatively driven mixed analytical approach, it analyzes reports of firms maintaining continuous membership in the Borsa Istanbul-30 Index during 2022–2024 through structured content analysis. Visualization practices are evaluated using expert-validated criteria derived from the accounting communication and data visualization literatures. The findings reveal substantial cross-firm variation, suggesting that visualization supports disclosure understandability when effectively integrated with narrative explanations. The study contributes by proposing an expert-validated evaluation framework and providing multi-period evidence from actual corporate reporting practices.

Özet

Bu çalışma, veri görselleştirmenin entegre raporlama ve sürdürülebilirlik raporlaması kapsamında, kurumsal açıklamaların anlaşılabilirliğini desteklemedeki rolünü incelemektedir. Çalışmada, nitel ağırlıklı, karma analitik bir yaklaşım benimsenerek, 2022–2024 döneminde Borsa İstanbul 30 Endeksi’nde kesintisiz olarak yer alan şirketlerin raporları yapılandırılmış içerik analizi yöntemiyle değerlendirilmiştir. Veri görselleştirme uygulamaları, muhasebe iletişimi ve veri görselleştirme literatüründen türetilen, uzman görüşleriyle doğrulanmış ölçütler kullanılarak analiz edilmiştir. Bulgular, şirketler arasında önemli farklılıklar bulunduğunu ve görselleştirme uygulamalarının anlatısal açıklamalarla etkili biçimde bütünleştirildiğinde açıklamaların anlaşılabilirliğini desteklediğini göstermektedir. Çalışma, uzman doğrulamalı bir değerlendirme çerçevesi önererek ve gerçek kurumsal raporlama uygulamalarına ilişkin çok dönemli bulgular sunarak literatüre katkı sağlamaktadır.

🔖

Cite This Article

Nazlıoğlu, B. (2026). DATA VISUALIZATION AS A TOOL FOR UNDERSTANDABLE FINANCIAL REPORTING: EVIDENCE FROM BORSA ISTANBUL 30 FIRMS. Muhasebe Bilim Dünyası Dergisi, Cilt: 28 Sayı: 3, 359–389. https://doi.org/10.31460/mbdd.1853057

📄 Full Text PDF Viewer

📄

PDF görüntüleyici hazırlanıyor...

References (31)

  1. Alpar, R. (2013). Uygulamalı İstatistik ve Geçerlik–Güvenirlik. Ankara: Detay Yayıncılık.
  2. Ayre, C. and Scally, A. J. (2014). Critical Values For Lawshe’s Content Validity Ratio: Revisiting the Original Methods of Calculation. Measurement and Evaluation in Counseling and Development, 47(1), 79–86. https://doi.org/10.1177/0748175613513808
  3. Beattie, V. and Jones, M. (2008) Corporate reporting using graphs: a review and synthesis. Journal of Accounting Literature, 27, 71-110. ISSN 0737-4607
  4. Buchheit, S., Dzuranin, A. C., Hux, C. and Riley, M. E. (2020). Data Visualization in Local Accounting Firms: Is Slow Technology Adoption Rational? Current Issues in Auditing, 14(2): A15–A24. https://doi.org/10.2308/ciia-2019-501
  5. Büyüköztürk, Ş. (2017). Sosyal bilimler için veri analizi el kitabı (23. Baskı). Ankara: Pegem Akademik Yayıncılık.
  6. Chang C. J and Luo Y. (2021). Data Visualization and Cognitive Biases in Audits. Managerial Auditing Journal, 36(1), 1–16, doi: https://doi.org/10.1108/MAJ-08-2017-1637
  7. Chy, K. H., and Buadi, O. N. (2023). Role of Data Visualization in Finance. American Journal of Industrial and Business Management, 13(8), 841-856. https://doi.org/10.4236/ajibm.2023.138047
  8. Comrey, A. L., and Lee, H. B. (1992). A First Course in Factor Analysis (2nd ed.). Hillsdale, NJ: Lawrence Erlbaum Associates.
  9. Davison, J. (2015). Visualising accounting: an interdisciplinary review and synthesis. Accounting and Business Research, 45(2), 121–165. https://doi.org/10.1080/00014788.2014.987203
  10. Dilla, W., Janvrin, D. J. and Raschke, R. (2010). Interactive Data Visualization: New Directions for Accounting Information Systems Research. Journal of Information Systems, 24(2), 1–37. https://doi.org/10.2308/jis.2010.24.2.1
  11. Dilla, W. N. and Raschke, R. L. (2015). Data Visualization For Fraud Detection: Practice Implications and a Call for Future Research. International Journal of Accounting Information Systems, 16, 1-22. https://doi.org/10.1016/j.accinf.2015.01.001
  12. Du, M., Amor, R., Ma, K. and Wünsche, B. C. (2025). Data Visualization for Improving Financial Literacy: A Systematic Review, Visual Informatics, 10(1). https://doi.org/10.1016/j.visinf.2025.100272
  13. Frownfelter-Lohrke, C. and Fulkerson, C. L. (2001). The Incidence and Quality of Graphics in Annual Reports: An International Comparison. The Journal of Business Communication, 38(3), 337–358. https://doi.org/10.1177/002194360103800308
  14. Gosselin, A.M., Le Maux, J. and Smaili, N. (2021). Readability of Accounting Disclosures: A Comprehensive Review and Research Agenda. Account Perspect, 20, 543-581. https://doi.org/10.1111/1911-3838.12275
  15. Gray, R., Owen, D. and Adams, C. (2009). Accounting & Accountability: Changes and Challenges in Corporate Social and Environmental Reporting (2nd ed.). Routledge.
  16. Grix, J. (2010). The Foundations of Research (2nd ed.). London: Palgrave Macmillan. Hair, J. F., Anderson, R. E., Tatham, R. L. and Black, W. C. (1998). Multivariate Data Analysis (5th ed.). Upper Saddle River, NJ: Prentice Hall.
  17. İlhan, M. and Çetin, B. (2014). The Comparison of the Results Obtained From Structural Equation Modeling Analyses Conducted with LISREL and AMOS Programs. Eğitimde ve Psikolojide Ölçme ve Değerlendirme Dergisi, 5(2), 26–42.
  18. Janvrin, D. J., Raschke, R. L. and Dilla, W. N. (2014). Making Sense of Complex Data Using Interactive Data Visualization. Journal of Accounting Education, 32(4), 31-48. https://doi.org/10.1016/j.jaccedu.2014.09.003
  19. Kirsch, L., Gijselaers, W., Lokshin, B. and Vanstraelen, A. (2026). Measuring CEO Responsible Leadership: Development and Validation of a Linguistic-based Instrument. Leadership Quarterly, 37(3), 1-16. https://doi.org/10.1016/J.LEAQUA.2026.101963
  20. Lawshe, C. H. (1975). A Quantitative Approach to Content Validity. Personnel Psychology, 28(4), 563– 575. https://doi.org/10.1111/j.1744-6570.1975.tb01393.x
  21. Mauludina, M. A., Mulyani, S., Winarningsih, S., & Susanto, H. (2024). The Role of Data Visualization In Auditing: A Systematic Literature Review. Cogent Business & Management, 11(1). https://doi.org/10.1080/23311975.2024.2358168
  22. Perdana, A., Robb, A., & Rohde, F. (2018). Interactive Data Visualisation for Accounting Information: A Three-fit Perspective. Behaviour & Information Technology, 38(1), 85–100. https://doi.org/10.1080/0144929X.2018.1514424
  23. Perkhofer, L. M., Hofer, P., Walchshofer, C., Plank, T. and Jetter, H. (2019). Interactive Visualization Of Big Data in the Field of Accounting: A Survey of Current Practice and Potential Barriers for Adoption. Journal of Applied Accounting Research, 20(4). https://doi.org/10.1108/JAAR-10-2017- 0114
  24. Prokofieva, M. (2021). Using Dashboards and Data Visualizations in Teaching Accounting. Education and Information Technologies; 26, 5667–5683. https://doi.org/10.1007/s10639-021-10525-z
  25. Samuels, J. A. and Snow, M. C. (2024). Analyzing Depreciation: A Financial Accounting Data Analytics and Visualization Case. Issues in Accounting Education, 39(3): TN104–TN127. https://doi.org/10.5555/ISSUES-2023-022tn
  26. Shenton, A. K. (2004). Strategies for ensuring trustworthiness in qualitative research projects. Education for Information, 22(2), 63-75, https://doi.org/10.3233/EFI-2004-22201
  27. Tabachnick, B. G. and Fidell, L. S. (2012). Using Multivariate Statistics (6th ed.). Boston, MA: Pearson Education.
  28. Tavşancıl, E. (2002). Tutumların ölçülmesi ve SPSS ile veri analizi. Ankara: Nobel Yayıncılık.
  29. Tufte, E. R. (2001). The Visual Display of Quantitative Information. (2nd ed.). Graphics Press.
  30. Unwin, A. (2020). Why Is Data Visualization Important? What Is Important in Data Visualization? Harvard Data Science Review, 2 (1). https://doi.org/10.1162/99608f92.8ae4d525
  31. Yesilyurt, S. and Capraz, C. (2018). Ölçek Geliştirme Çalışmalarında Kullanılan Kapsam Geçerliği İçin Bir Yol Haritası. Erzincan Üniversitesi Eğitim Fakültesi Dergisi, 20(1), 251-264. https://doi.org/10.17556/erziefd.297741