Journals / İktisadi İdari ve Siyasal Araştırmalar Dergisi / 2026 / Sayı: 29

An Assessment of Green Management and Artificial Intelligence in Sustainable Business Management

Sürdürülebilir İşletme Yönetiminde Yeşil Yönetim ve Yapay Zekâ Üzerine Bir Değerlendirme

Ayla Avcı(ANTALYA BELEK ÜNİVERSİTESİ)0000-0002-1871-4090
Pages
959–974
Publication Date
2026-10-18
🏛️Bibliographic metadata and full text access for this article are provided via DergiPark.
DergiPark Record ↗
✨

AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

The findings indicate that green management is strongly associated with green innovation, environmental performance, resource efficiency, employee environmentally responsible behaviors, and overall organizational sustainability.

📌 3 Key Takeaways

🎯
Objective & Hypothesis:The aim of this study is to examine academic publications on green management published in 2024, identifying key research themes, findings, and relationships with sustainability, environmental performance, and green human resource management.
📊
Key Findings & Data:Data were gathered from 23 academic publications retrieved via Google Scholar using the keyword “green management”.
💡
Conclusion & Impact:The findings indicate that green management is strongly associated with green innovation, environmental performance, resource efficiency, employee environmentally responsible behaviors, and overall organizational sustainability.
🔬Design:Review & Systematic Survey
📍Scope:2024 Verileri
⚙️Variables:Yeşil insan kaynakları yönetimi · içerik analizi · literatür incelemesi

Abstract

The aim of this study is to examine academic publications on green management published in 2024, identifying key research themes, findings, and relationships with sustainability, environmental performance, and green human resource management. A qualitative research design based on document analysis was adopted for the investigation. Data were gathered from 23 academic publications retrieved via Google Scholar using the keyword “green management”. Selected publications underwent rigorous content analysis, and findings were synthesized thematically alongside geographical and sectoral distributions. China represented the largest share, accounting for 39.1% of all reviewed publications. Research predominantly focused on the corporate sector, followed by higher education, manufacturing, and small and medium-sized enterprises (SMEs). Notably, none of the examined studies directly addressed green artificial intelligence. The findings indicate that green management is strongly associated with green innovation, environmental performance, resource efficiency, employee environmentally responsible behaviors, and overall organizational sustainability. Green technology adoption, organizational culture, and environmental regulations also emerged as critical drivers. Ultimately, the results underscore the necessity of integrating environmental objectives into core organizational strategies. Future research should explore green management across diverse national and sectoral contexts .

Özet

Bu araştırmanın amacı, 2024 yılında yeşil yönetim alanında yayımlanan akademik çalışmaları inceleyerek temel araştırma konularını, öne çıkan bulguları ve yeşil yönetimin sürdürülebilirlik, çevresel performans ve yeşil insan kaynakları yönetimiyle ilişkisini ortaya koymaktır. Araştırmada nitel araştırma yaklaşımı kapsamında doküman incelemesi yöntemi kullanılmıştır. Veriler, Google Scholar üzerinden “green management” anahtar kelimesiyle gerçekleştirilen literatür taraması sonucunda belirlenen 2024 yılına ait 23 akademik çalışmadan elde edilmiştir. Çalışmalar, yazarın konuyla ilgililik değerlendirmesine göre seçilmiş ve içerik analizi yöntemiyle değerlendirilmiştir. Bulgular tematik olarak sentezlenmiş ve araştırmaların ülkelere göre dağılımı incelenmiştir. Çalışmaların %39,1’inin Çin kaynaklı olduğu belirlenmiştir. Araştırmaların ağırlıklı olarak kurumsal sektörde yürütüldüğü, bunu yükseköğretim, imalat sektörü ve küçük ve orta ölçekli işletmelerin (KOBİ’ler) izlediği görülmüştür. İncelenen çalışmaların hiçbirinin yeşil yapay zekâyı doğrudan ele almadığı tespit edilmiştir. Sonuçlar, yeşil yönetimin yeşil inovasyon, çevresel performans, kaynak verimliliği, çalışanların çevreye duyarlı davranışları ve örgütsel sürdürülebilirlikle ilişkili olduğunu göstermektedir. Ayrıca yeşil teknolojilerin benimsenmesi, örgüt kültürü ve çevresel düzenlemeler önemli faktörler olarak öne çıkmaktadır. Bulgular, çevresel hedeflerin örgütsel stratejilere ve yönetim süreçlerine entegre edilmesinin önemini ortaya koymaktadır. Gelecek araştırmalarda, farklı ülke ve sektörlerde incelemeler yapılması önerilmektedir.

🔖

Cite This Article

Avcı, A. (2026). An Assessment of Green Management and Artificial Intelligence in Sustainable Business Management. İktisadi İdari ve Siyasal Araştırmalar Dergisi, Sayı: 29, 959–974. https://doi.org/10.25204/iktisad.1860351

📄 Full Text PDF Viewer

📄

PDF görüntüleyici hazırlanıyor...

References (56)

  1. Abdelhakim, M. N. A. (2024). The role of green human resource management in enhancing employee engagement and environmental performance. International Journal of Green Management and Business Studies, 4(1), 30-42 https://doi.org/10.56830/IJGMBS06202404
  2. Alaghbari, M. A., & Beshr, B. (2023). The role of adapting green management in raising the organization’s sustainability. Information Sciences Letters, 12(4), 1501-1508. https://doi.org/10.18576/isl/120460
  3. Alzoubi, Y. I., & Mishra, A. (2024). Green artificial intelligence initiatives: Potentials and challenges. Journal of Cleaner Production, 468. Article 143090. https://doi.org/10.1016/j.jclepro.2024.143090
  4. Aristei, D., & Gallo, M. (2024). Green management, access to credit, and firms’ vulnerability to the COVID 19 crisis. Small Business Economics, 62, 179-211. https://doi.org/10.1007/s11187-023-00759-1
  5. Ayoubi, H., Tabaa, Y., & El Kharrim, M. (2023). Artificial intelligence in green management and the rise of digital lean for sustainable efficiency. E3S Web of Conferences, 412, Article 01053. https://doi.org/10.1051/e3sconf/202341201053
  6. Biggi, G., Lori, M., Mazzei, j., & Mina, A. (2025). Green intelligence: The AI content of green technologies. Eurasian Business Review, 15, 803–840. https://doi.org/10.1007/s40821-024-00288-1
  7. Bolón-Canedo, V., Morán-Fernández, L., Cancela, B., & Alonso-Betanzos, A. (2024). A review of green artificial intelligence: Towards a more sustainable future. Neurocomputing, 599. Article 128096. https://doi.org/10.1016/j.neucom.2024.128096
  8. Chen, L., Chen, Z., Zhang, Y., Liu, Y., Osman, A. I., Farghali, M., Hua, J., Al-Fatesh, A., Ihara, I., Rooney, D. W., & Yap, P. S. (2023). Artificial intelligence based solutions for climate change: a review. Environmental Chemistry Letters, 21(5), 2525-2557, https://doi.org/10.1007/s10311-023-01617-y
  9. Cui, W. (2025). Green management innovation, supply chain finance capabilities, and corporate green innovation performance. Finance Research Letters, 85(Part D), Article 108157. https://doi.org/10.1016/j.frl.2025.108157
  10. Dzhumakova, A., Nosirov, I., Rakhmatova, O., & Popkova, E. (2024). Fight against climate change in the digital economy based on green management of knowledge and information systems. Proceedings on Engineering Sciences, 6(3), 1239-1246. https://doi.org/10.24874/PES06.03A.018
  11. Elshaer, I. A., Azazz, A. S. M., & Fayyad, S. (2023). Green management and sustainable performance of small- and medium-sized hospitality businesses: moderating the role of an employee’s pro-environmental behaviour. International Journal of Environmental Research and Public Health, 20(3), Article 2244. https://doi.org/10.3390/ijerph20032244
  12. Fella, S., & Bausa, E. (2024). Green or greenwashed? Examining consumers’ ability to identify greenwashing. Journal of Environmental Psychology, 95, Article 102281. https://doi.org/10.1016/j.jenvp.2024.102281
  13. Forliano, C., Battisti, E., & de Bernardi, P. (2025). Mapping the greenwashing research landscape: a theoretical and field analysis. Review of Managerial Science, 19, 3407–3456 https://doi.org/10.1007/s11846-025-00856-3
  14. Hafiz, N. K., Alias, Z., Kumarasamy, M. M., & Mokhtar, N. (2024). The mediating role of servant leadership in predicting green management practices: A preliminary study. International Journal of Management Studies, 31(2), 499-532. https://doi.org/10.32890/ijms2024.31.2.5
  15. Hernandez, D., Pasha, L., Yusuf, D. A., Nurfaizi, R., & Julianingsih, D. (2024). The role of artificial intelligence in sustainable agriculture and waste management: Towards a green future. International Transactions on Artificial Intelligence (ITALIC), 2(2), 150-157. https://doi.org/10.33050/italic.v2i2.552
  16. Huang, L., Chin, T., Papa, A., & Pisano, P. (2025). Artificial intelligence augmenting human intelligence for manufacturing firms to create green value: Towards a technology adoption perspective. Technological Forecasting & Social Change, 213, Article 124013. https://doi.org/10.1016/j.techfore.2025.124013
  17. Iliopoulou, E., Vlachvei, A., & Koronaki, E. (2024). Environmental drivers, environmental practices, and business performance: A systematic literature review and future research directions. Sustainability, 16(11), Article 4725. https://doi.org/10.3390/su16114725
  18. Jaaffar, A.H., Rasiah, R., Osabohien, R., & Amran, A. (2024). Do CEOs’ and board directors’ environmental governance experience, corporations’ age and financial performance influence adoption of green management practices? A study of energy-intensive industries in Malaysia. Energy Efficiency, 17(7), Article 82. https://doi.org/10.1007/s12053-024-10257-2
  19. Khalid, Z., Zhao, L., Elahi, E., & Chang, X. (2026). The impact of green management on green innovation in sustainable technology: Moderating roles of executive environmental awareness, regulations, and ownership. Environment, Development and Sustainability, 28(4), 9961–9987. https://doi.org/10.1007/s10668-024-05393-9
  20. Kurowska-Pysz, J., Faiyaz, U., & Batool, M. (2024). Role of green management information systems in employees' green attitude, job satisfaction, and turnover intentions: An empirical investigation. International Journal of Organizational Leadership, 13(First Special Issue), 99-118. https://doi.org/10.33844/ijol.2024.60418
  21. Li, H. (2025). Artificial intelligence, green transition and green total factor productivity in enterprises. Scientific Reports, 15, Article 33248. https://doi.org/10.1038/s41598-025-18878-y
  22. Lutfi, A., Al-Hiyari, A., Elshaer, I. A., Alrawad, M., & Almaiah, M. A. (2024). Green environmental management system and environmental performance: Results from PLS-SEM and fsQCA. Sustainable Futures, 8, Article 100276. https://doi.org/10.1016/j.sftr.2024.100276
  23. Ma, Y., & Xue, L. (2024). Organizational legitimacy and firm nonmarket strategies as catalysts of alliance green management. Journal of Cleaner Production, 447, Article 141315. https://doi.org/10.1016/j.jclepro.2024.141315
  24. Mack, O. V. (2024, April 24). AI washing: Navigating the legal maze in the age of smart tech. Above the Law. https://abovethelaw.com/2024/04/ai-washing-navigating-the-legal-maze-in-the-age-of-smart-tech/
  25. Mingyi, Y., Hong, T. S., Supeni, E. E. B., Yingqiao, X., & Yujia, Y. (2024). A systematic review on the social impact of green management in construction industry. International Journal of Academic Research in Business and Social Sciences, 14(9), 1003-1013. https://doi.org/10.6007/IJARBSS/v14-i9/22656
  26. Nassar, N., & Strielkowski, W. (2022). Transition towards green financial sector for gaining newly perceived competitiveness by adopting a green management model. Insights into Regional Development, 4(1), 71-88. https://doi.org/10.9770/ird.2022.4.1(5)
  27. Niftiyev, I. (2025). Artificial intelligence in green management and sustainability: A bibliometric survey. E3S Web of Conferences, 608, Article 05019. https://doi.org/10.1051/e3sconf/202560805019
  28. Nozari, H. (2024). Green supply chain management based on artificial intelligence of everything. Journal of Economics and Management, 46(1), 171-188. https://reference-global.com/article/10.22367/jem.2024.46.07
  29. Nusraningrum, D., Widyanty, W., Indrajaya, S., Soonsan, N., Sangthong, S., & Pattanapokinsakul, K. (2024). Improving E-learning mediating green innovation and green technology for green management practice. Discover Sustainability, 5(1), 263.
  30. Oyetunde, O. T., Oyedele, O. M., & Jaccinta, A. G. (2023). Green management practices and organisational efficiency in a higher institution. Budapest International Research and Critics in Linguistics and Education (BirLE) Journal, 6(3), 276-290. https://bircu-journal.com/index.php/birle/article/view/7716
  31. Pandey. V., & Kulshreshtha, K. (2024). Factors influencing effective incorporation of green management techniques in business. E3S Web of Conferences, 488, Article 02017. https://doi.org/10.1051/e3sconf/202448802017
  32. Persakis, A., Nikolopoulos, T., Negkakis, I. C., & Pavlopoulos, A. (2025). Greenwashing in marketing: A systematic literature review and bibliometric analysis. International Review on Public and Nonprofit Marketing, 22, 957–992 https://doi.org/10.1007/s12208-025-00452-x
  33. Rafiq, M., Cham, T., Tapsir, S., H., Mansoor, A., & Farrukh, M. (2024). How does globally responsible leadership promotes pro-environmental behavior through green management initiatives?. Journal of Global Responsibility, 15(4), 466–484. https://doi.org/10.1108/JGR-06-2023-0093
  34. Riaz, A., Cepel, M., Ferraris, A., Ashfaq, K., & Rehman, U. S. (2024). Nexus among green intellectual capital, green information systems, green management initiatives and sustainable performance: A mediated-moderated perspective. Journal of Intellectual Capital, 25(2-3), 297-327. https://doi.org/10.1108/JIC-03-2023-0063
  35. Rojas-Cabezas, G, Mora-Esquivel R., Marquez, N., Chacón-Espejo, S., Nocetti-Núñez, V., & Leiva J. C. (2024). The influence of institutional context in the relationship between green management, perceived barriers to sustainability and innovation performance in SMEs. Academia Revista Latinoamericana de Administration 37(4), 654–679. https://doi.org/10.1108/ARLA-07-2024-0158
  36. Rojek, I., Mikołajewski, D., Mroziński, A., & Macko, M. (2024). Green energy management in manufacturing based on demand prediction by artificial intelligence—A review. Electronics, 13(16), Article 3338. https://doi.org/10.3390/electronics13163338
  37. Salehi, S., & Schmeink, A. (2024). Data-centric green artificial intelligence: A survey. IEEE Transactions on Artificial Intelligence, 5(5), 1973-1989. https://doi.org/10.1109/TAI.2023.3315272
  38. Sapmaz Veral, E. (2022). Yeşil yıkama ile mücadele: Avrupa Birliği’nde yeşil iddiaların doğrulanması girişimi. Journal of Turkish Court of Accounts, 23(124), 101-129. https://doi.org/10.52836/sayistay.1110591
  39. Sardar, S., Majumder, D., & Sen, R. C. (2024). An overview of green artificial intelligence (AI) and its applications in India. Chartered Secretary, 54(6), 104–110. https://tinyurl.com/2s3k8xff
  40. Sauter, E. (2023, September 19). AI washing – The modern green washing?. HBI. https://www.hbi.de/en/blog/ai-washing-the-modern-green-wash/
  41. Seele, P., & Schultz, M. D. (2022). From greenwashing to machinewashing: A model and future directions derived from reasoning by analogy. Journal of Business Ethics, 178, 1063–1089. https://doi.org/10.1007/s10551-022-05054-9
  42. Shah, P., Singh Dubey, R., Rai, S., Renwick, D. W. S., & Misra, S. (2024). Green human resource management: A comprehensive investigation using bibliometric analysis. Corporate Social Responsibility and Environmental Management, 31(1), 31–53. https://doi.org/10.1002/csr.2589
  43. Sulich, A. (2019, November 13-14). The green management. In: K. S. Soliman (Ed.), Vision 2025: Education Excellence and Management of Innovations through Sustainable Economic Competitive Advantage (pp. 10043–10049). International Business Information Management Association (IBIMA). Madrid, Spain.
  44. Sun, L. (2024). Research on hotel green management model based on sustainable development strategy. SHS Web of Conferences 200. Article 01005. https://doi.org/10.1051/shsconf/202420001005
  45. Sutawaidjaya, A. H., Yusuf, M., & Hamdi, E. (2024). Building sustainability in higher education through green management and innovation: A case study of private universities in Jakarta. Journal of Ecohumanism, 3(6), 1034-1047. https://doi.org/10.62754/joe.v3i6.4071
  46. Tahir, A. H., Umer, M., Nauman, S. Abbass, K., & Song, H. (2024). Sustainable development goals and green human resource management: A comprehensive review of environmental performance. Journal of Environmental Management, 370, Article 122495. https://doi.org/10.1016/j.jenvman.2024.122495
  47. Thuraka, B., Pasupuleti, V., Malisetty, S., & Ogirri, K. O. (2024). Leveraging artificial intelligence and strategic management for success in inter/national projects in US and beyond. Journal of Engineering Research and Reports 26(8), 49-59. https://doi.org/10.9734/jerr/2024/v26i81228
  48. Turan, F., & Can, S. (2024). Innovation as a driver of growth in the context of circular economy and green management. Journal of Policy Options, 7(4), 1-13. https://resdojournals.com/index.php/jpo/article/view/384
  49. Wang, C., Qiu, J., Chen, B., & Deng, X. (2024). Green finance, green culture and corporate green management innovation: Evidence from Chinese listed companies. Finance Research Letters, 67(Part B), Article 105774. https://doi.org/10.1016/j.frl.2024.105774
  50. Wattoo, M. U., Du, J., Bilal, M., & Kousar, S. (2024). Towards sustainable excellence: Green management, technology, and human resource strategies in the Chinese manufacturing industry. Journal of the Knowledge Economy, 16, 13454–13481. https://doi.org/10.1007/s13132-024-02375-0
  51. Xuemin, M., Kelana, B. W. B. Y, & Jie, C. (2024). The relationship between green management of organizational culture, green behavior and green campus in Private Universities: A conceptual paper. International Journal of Academic Research in Business and Social Sciences, 14(6), 602-611. http://dx.doi.org/10.6007/IJARBSS/v14-i6/21813
  52. Yang, Z., Nguyen, T. T. H., Nguyen, H. N., Nguyen, T. T. N., & Cao, T. T. (2020). Greenwashing behaviors: Causes, taxonomy and consequences based on a systematic literature review. Journal of Business Economics and Management, 21(5), 1486-1507. https://doi.org/10.3846/jbem.2020.13225
  53. Yiğitcanlar, T., Mehmood, R., & Corchado, J. M. (2021). Green artificial intelligence: Towards an efficient, sustainable and equitable technology for smart cities and futures. Sustainability, 13(16), Article 8952. https://doi.org/10.3390/su13168952
  54. Zacher, H., Rudolph, C. W., & Katz, I. M. (2023). Employee green behavior as the core of environmentally sustainable organizations. Annual Review of Organizational Psychology and Organizational Behavior, 10, 465–494. https://doi.org/10.1146/annurev-orgpsych-120920-050421
  55. Zadfallah, M., Ganjinia, H., Azadehdel, M. R., & Baghersalimi, S. (2025). The impact of an integrated green management program and organizational factors on green banking, social and security factors. International Journal of Nonlinear Analysis and Application, 16(2), 353–364. https://doi.org/10.22075/ijnaa.2023.29508.4179
  56. Zhong, K., & Song, L. (2025). Artificial intelligence adoption and corporate green innovation capability. Finance Research Letters, 72, Article 106480, https://doi.org/10.1016/j.frl.2024.106480