Attitudinal Belief on Adoption of E-MBA Program in Malaysia

Objective & Hypothesis:E-learning describes the use of information communications technology for learning beyond the boundaries of the conventional classroom.

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Key Findings & Data:The objective of this paper is to determine what are the factors that are significant in explaining intention towards e-learning, particularly e-MBA adoption in Malaysia .

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Conclusion & Impact:Results indicated that trialability and image were significant influencing behavior intention towards e-MBA adoption.

🔬Design:Research Article

📍Scope:Comprehensive Sample

⚙️Variables:Attitudinal Belief · Behavior Intention · Higher Learning.

Abstract

E-learning describes the use of information communications technology for learning beyond the boundaries of the conventional classroom. The objective of this paper is to determine what are the factors that are significant in explaining intention towards e-learning, particularly e-MBA adoption in Malaysia . Results indicated that trialability and image were significant influencing behavior intention towards e-MBA adoption.

Keywords

Attitudinal Belief Behavior Intention Higher Learning.

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Cite This Article

MAHMOD, R., DAHLAN, N., RAMAYAH, T., KARIA, N., ASAARI, M. H. A. H. (2005). Attitudinal Belief on Adoption of E-MBA Program in Malaysia. Turkish Online Journal of Distance Education, Cilt: 6 - Sayı: 2, 115–124. https://ajindex.com/articles/140846

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