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Journals / Öneri Dergisi / 2000 / Cilt: 3 Sayı: 14

PAZAR ARAŞTIRMASININ BEŞ C’Sİ

Asuman Yalçın(MARMARA ÜNİVERSİTESİ)
Pages
19–21
Publication Date
2000-07-15
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AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

Networking is free and could provide the most valuable exposure for managers and their companies.

📌 3 Key Takeaways

🎯
Objective & Hypothesis:The thing managers should consider important when they run a new business is market research.
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Key Findings & Data:To increase credibility, managers should become more involved with community.
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Conclusion & Impact:Networking is free and could provide the most valuable exposure for managers and their companies.
🔬Design:Araştırma Makalesi
📍Scope:Comprehensive Sample
⚙️Variables:pazar · araştırma

Özet

The thing managers should consider important when they run a new business is market research. For this reason managers must pay attention some criterions. These are fıve C’s of market research (concept, criticism, competition, credibility, common interest). Every business venture starts with an idea. Any idea can be turned into profîtable, home-based business. It doesn’t necessarily have to be a “ new invention “ or a new idea. However to be successful the business should exceed customers’ expectations. To increase credibility, managers should become more involved with community. Networking is free and could provide the most valuable exposure for managers and their companies.

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Cite This Article

Yalçın, A. (2000). PAZAR ARAŞTIRMASININ BEŞ C’Sİ. Öneri Dergisi, Cilt: 3 Sayı: 14, 19–21. https://doi.org/10.14783/maruoneri.733010

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