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Dergiler / Advances in Hospitality and Tourism Research (AHTR) / 2022 / Cilt: 10 - Sayı: 2

Use The Silver Bullet on The Right Beast: A Guide on Usage of PLS-SEM in Tourism and Gastronomy Studies

Gürkan AYBEK
Hatice KARAKAŞ
Sayfa
327–336
Yayın Tarihi
2022-10-11
DOI
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⚡ TL;DR(1 Cümlede Hızlı Çıkarım)

The literature offered the basis of these misconductions but detected issues have mostly dug out from the unobtrusive statistical editorial experience of the authors.

📌 3 Maddede Bu Makale

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Amaç & Hipotez:PLS based Structural Equation Modelling approach widens in social research with its benefits to ease some methodological struggles.
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Temel Bulgular & Veri:As a matter of course, tourism and gastronomy fields gladly accept this advantage since the researchers mainly contain end- users in terms of statistical competence.
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Sonuç & Katkı:The literature offered the basis of these misconductions but detected issues have mostly dug out from the unobtrusive statistical editorial experience of the authors.
🔬Tür:Modelleme & Sayısal Simülasyon
📍Kapsam:Genişletilmiş Akademik Örneklem
⚙️Değişkenler:Alan Parametreleri

Abstract

PLS based Structural Equation Modelling approach widens in social research with its benefits to ease some methodological struggles. As a matter of course, tourism and gastronomy fields gladly accept this advantage since the researchers mainly contain end- users in terms of statistical competence. However, this extensive use may come with some misunderstandings and errors during the conduction of the technique. Therefore, this editorial research note aims to point out common misunderstandings that appear while using PLS-SEM in tourism and gastronomy research, and to guide to prevent them. The literature offered the basis of these misconductions but detected issues have mostly dug out from the unobtrusive statistical editorial experience of the authors.

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Bu Makaleye Atıf Yap

AYBEK, G., KARAKAŞ, H. (2022). Use The Silver Bullet on The Right Beast: A Guide on Usage of PLS-SEM in Tourism and Gastronomy Studies. Advances in Hospitality and Tourism Research (AHTR), Cilt: 10 - Sayı: 2, 327–336. https://ajindex.com/articles/429407

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Kaynakça (10)

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