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Dergiler / Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi / 1983 / Sayı: 5

FİRMA İHRACAT DAVRANIŞINI ETKİLEYEN FAKTÖRLER VE İHRACAT PAZARLAMASI YÖNETİMİ (Kayseri Bölgesindeki İmalatçı - İhracatçı Firmalar Üzerinde Bir Araştırma)

Alican Kavas
Sayfa
139–156
Yayın Tarihi
1983-01-02
DOI
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Kavas, A. (1983). FİRMA İHRACAT DAVRANIŞINI ETKİLEYEN FAKTÖRLER VE İHRACAT PAZARLAMASI YÖNETİMİ (Kayseri Bölgesindeki İmalatçı - İhracatçı Firmalar Üzerinde Bir Araştırma). Erciyes Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, Sayı: 5, 139–156. https://ajindex.com/articles/119520

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Kaynakça (30)

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  3. Carlson, S., How Foreign is Foreign Trade, Açta Universitatis Upsaliensis, Up-sala, Svveden, 1975.
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  28. by. L.T. Wells, Jr. Boston: Graduate School of Business Administration, Harvard University, 1972.
  29. Kotler, P„ Marketing Management: Analysis, Planning and Control, Second edition, Prentice - Hail Inc., New Jersey, 1972.
  30. Simson, C.L. Jr. ve D. Kujavva, «The Export Decision Process: An Empirical Inquiry», Journal of International Business Studies, Spring 1974, ss. 107-117.