Dergiler / EMAJ Emerging Markets Journal / 2012 / Cilt: 2 Sayı: 1

Determinants of growth in franchising contracts in emerging markets; evidences from turkey

Sayfa
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Yayın Tarihi
2020-04-21
DOI
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⚡ TL;DR(1 Cümlede Hızlı Çıkarım)

We provide evidence that success factors in increasing the number of contracts change depending on the sector firms operating in and contracts may be designed thusly to pursue success.\r\n

📌 3 Maddede Bu Makale

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Amaç & Hipotez:\r\n This study aims to examine the franchise sector and determine the significant factors that contribute to an increase in the number of franchiser's contracts in Turkey.
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Temel Bulgular & Veri:Our models explain the change in the number of franchise contracts with R2's varying between .6577 and .7549.
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Sonuç & Katkı:We provide evidence that success factors in increasing the number of contracts change depending on the sector firms operating in and contracts may be designed thusly to pursue success.\r\n
🔬Tür:Modelleme & Sayısal Simülasyon
📍Kapsam:Genişletilmiş Akademik Örneklem
⚙️Değişkenler:Human Capital · Organizational Performance · Hotel Chain

Özet

\r\n This study aims to examine the franchise sector and determine the significant factors that contribute to an increase in the number of franchiser's contracts in Turkey. Secondary data is used from the Turkish Franchise Association and multivariate regression models are run for each sector. Our models explain the change in the number of franchise contracts with R2's varying between .6577 and .7549. We provide evidence that success factors in increasing the number of contracts change depending on the sector firms operating in and contracts may be designed thusly to pursue success.\r\n

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Bu Makaleye Atıf Yap

SONMEZER, S., AKMAN, V. (2020). Determinants of growth in franchising contracts in emerging markets; evidences from turkey. EMAJ Emerging Markets Journal, Cilt: 2 Sayı: 1. https://ajindex.com/articles/1036374