Journals / Kurgu / 1993 / Cilt: 12 - Sayı: 2NEGATIVE POLlTICAL ADVERTISING AND A CASE STUDY OF 1991 KENTUCKY GUBERNATORIAL ELECTlONSalih Zeki ERDEMJournalKurguIssue1993 · Cilt: 12 - Sayı: 2Pages165–172DOI—