Journals / Marmara Üniversitesi İktisadi ve İdari Bilimler Dergisi / 2003 / Cilt: 18 - Sayı: 1
The Effects of Store Atmosphere Attributes on Store Loyalty Intentions of Hypermarket/Supermarket Customers
- Pages
- 273–292
- DOI
- —
Abstract
-
Özet
Increasing competition in Turkish grocery market is pushing retailers to search for ... attributes and store loyalty intentions of the customers are linked.