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Journals / Hacettepe Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi / 2005 / Cilt: 23 - Sayı: 2

An Empirical Examination on the Assumption of International Product Life Cycle Theory

Uluslararası Ürün Yaşam Eğrisi Teorisinin Varsayımlarının Ampirik Bir İncelemesi

C. Burak GÜL
Bahtışen KAVAK
Pages
145–164
Publication Date
2022-10-18
DOI
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AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

The results are supported the assumptions of the international product life cycle theory.

📌 3 Key Takeaways

🎯
Objective & Hypothesis:The purpose of this study is to empirically examine the assumptions of international product life cycle theory, which is conceived of as an effective tool for multinational corporations in building their product strategies.
📊
Key Findings & Data:For this purpose, the international product life cycle for the amount of production of television receivers was established, and the predictability of beginning and ending point of stages were proved.
💡
Conclusion & Impact:The results are supported the assumptions of the international product life cycle theory.
🔬Design:Research Article
📍Scope:Comprehensive Sample
⚙️Variables:Domain Parameters

Abstract

The purpose of this study is to empirically examine the assumptions of international product life cycle theory, which is conceived of as an effective tool for multinational corporations in building their product strategies. For this purpose, the international product life cycle for the amount of production of television receivers was established, and the predictability of beginning and ending point of stages were proved. Then, the total worlds’ import and export data of television receivers were processed. The results are supported the assumptions of the international product life cycle theory.

Özet

Çalışmanın amacı, çok uluslu firmaların ürün politikalarını belirlemele-rinde yararlı bir araç olarak düşünülen uluslararası ürün yaşam eğrisi teorisinin varsayımlarını ampirik olarak incelemektir. Bu amaçla önce, televizyon alıcısı ürününün üretim değerleri kullanılarak uluslararası yaşam eğrisi oluşturulmuş ve dönemlerin başlangıç ve bitiş noktalarının öngörüle-bilirliği kanıtlanmıştır. Ardından, ürüne ait dünya toplam ihracat ve ithalat verilerinin analizi yapılmıştır. Sonuçlar uluslararası ürün yaşam eğrisi teorisinin varsayımlarını destekler niteliktedir.

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Cite This Article

GÜL, C. B., KAVAK, B. (2022). An Empirical Examination on the Assumption of International Product Life Cycle Theory. Hacettepe Üniversitesi İktisadi ve İdari Bilimler Fakültesi Dergisi, Cilt: 23 - Sayı: 2, 145–164. https://ajindex.com/articles/533303

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