Journals / Artuklu Kaime Uluslararası İktisadi ve İdari Araştırmalar Dergisi / 2019 / Cilt: 2 - Sayı: 2

THE SOCIAL RESPONSIBILITY OF UNIVERSITIES AND ITS IMPACT ON BUILDING ORGANIZATIONAL REPUTATION: THE CASE OF MARDIN ARTUKLU UNIVERSITY

Pages
143–163
Publication Date
2019-11-30
DOI
—
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AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

The results suggest that there is less than medium level of recognition, the administrative staff has the highest level of recognition between the stakeholders and the social responsibility, in general, has very important role in building the organizational reputation for the university, with different levels of importance for the different fields of practicing social responsibility.

📌 3 Key Takeaways

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Objective & Hypothesis:This article investigates the stakeholder's recognition for the Mardin Artuklu University's activities relating to social responsibility and its impact on the university's organizational reputation.
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Key Findings & Data:Using data collected from a straddle sample of 919 persons of stakeholders of the university, we carried out ANOVA, two independent samples t test and multiple linear regression.
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Conclusion & Impact:The results suggest that there is less than medium level of recognition, the administrative staff has the highest level of recognition between the stakeholders and the social responsibility, in general, has very important role in building the organizational reputation for the university, with different levels of importance for the different fields of practicing social responsibility.
🔬Design:Research Article
📍Scope:Comprehensive Sample
⚙️Variables:Sosyal Sorumluluk · Kurumsal İmaj · Mardin Artuklu Üniversitesi

Abstract

This article investigates the stakeholder's recognition for the Mardin Artuklu University's activities relating to social responsibility and its impact on the university's organizational reputation. Using data collected from a straddle sample of 919 persons of stakeholders of the university, we carried out ANOVA, two independent samples t test and multiple linear regression. The results suggest that there is less than medium level of recognition, the administrative staff has the highest level of recognition between the stakeholders and the social responsibility, in general, has very important role in building the organizational reputation for the university, with different levels of importance for the different fields of practicing social responsibility.

Özet

Bu makale, Mardin Artuklu Üniversitesi'nin sosyal sorumlulukla ilgili faaliyetlerinde paydaşların tanınırlığını ve bunun Üniversite’nin örgütsel itibarı üzerindeki etkisini incelemektedir. Üniversitenin paydaşlarından seçilmiş, 919 kişilik örneklemden veri toplanarak, iki bağımsız örneklem t testi, çoklu doğrusal regresyon ve ANOVA testi uygulanarak analiz edildi. Sonuç olarak; orta dereceden daha az tanınırlık olduğunu ve idari personelin paydaşlar arasında en yüksek düzeyde tanınma düzeyine sahip olduğunu ortaya koymaktadır. Ayrıca, sosyal sorumluluğun farklı alanlardaki uygulamaları, farklı seviyelerde öneme sahip olmak üzere Üniversite’nin kurumsal itibarının oluşturulmasında çok önemli bir role sahip olduğunu göstermektedir.

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Cite This Article

ABEDTALAS, M. G., KAYAOĞLU, A., AL-JASSEM, A. N. J., ALMOHAMMAD, D., KILIÇ, C. (2019). THE SOCIAL RESPONSIBILITY OF UNIVERSITIES AND ITS IMPACT ON BUILDING ORGANIZATIONAL REPUTATION: THE CASE OF MARDIN ARTUKLU UNIVERSITY. Artuklu Kaime Uluslararası İktisadi ve İdari Araştırmalar Dergisi, Cilt: 2 - Sayı: 2, 143–163. https://ajindex.com/articles/3922

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