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Journals / Yönetim Araştırmaları Dergisi / 2009 / Cilt: 9 - Sayı: 1

The mediating effect of identification on the relationship between perceived external prestige and intention to leave

Algılanan kurumsal itibar ve kurumdan ayrılma niyeti arasındaki ilişkide bir ara değişken olarak özdeşleşmenin rolü

Ela ÖZ ÜNLER
Füsun BULUTLAR
Pages
35–52
DOI
—
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AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

Males were observed to have higher identification than females, and there was no significant difference in the perceived external image levels of male and female samples.

📌 3 Key Takeaways

🎯
Objective & Hypothesis:The primary aim of this study is to explore the effect of perceived external image on intention to leave and identification, and to find out whether identification mediates the relationship between perceived external image and intention to leave.
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Key Findings & Data:Upon analysis of the data by hierarchical regression analysis perceived external image was observed to have a significant effect on intention to leave and identification mediated this relationship.
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Conclusion & Impact:Males were observed to have higher identification than females, and there was no significant difference in the perceived external image levels of male and female samples.
🔬Design:Survey & Empirical Study
📍Scope:Comprehensive Sample
⚙️Variables:Domain Parameters

Abstract

The primary aim of this study is to explore the effect of perceived external image on intention to leave and identification, and to find out whether identification mediates the relationship between perceived external image and intention to leave. In order to analyze the above mentioned relationships, questionnaires were distributed to employees working in different industries. Upon analysis of the data by hierarchical regression analysis perceived external image was observed to have a significant effect on intention to leave and identification mediated this relationship. Males were observed to have higher identification than females, and there was no significant difference in the perceived external image levels of male and female samples.

Özet

Çalışmamızın amacı kurumdan ayrılma niyeti ve özdeşleşme üzerinde algılanan kurumsal itibarın ne derecede etkili olduğunu ve özdeşleşmenin kurumsal itibar ve ayrılma niyeti arasındaki ilişkide bir ara değişken olarak etkili olup olmadığını araştırmaktır. Sözü edilen ilişkileri analiz edebilmek için hizmet sektöründe çeşitli iş yerlerindeki bir grup çalışana anket uygulanmıştır. Elde edilen veriler çoklu regresyon analizi ile incelenmiş ve algılanan kurumsal itibarın kurum ile özdeşleşme aracılığıyla kurumdan ayrılma niyeti üzerinde anlamlı bir etkisinin olduğu gözlemlenmiştir. Ayrıca erkeklerin örgütsel özdeşleşmelerinin kadınlara göre daha fazla olduğu anlaşılmıştır. Kadın ve erkeklerin kurumdan ayrılma niyet düzeylerinde bir farklılık bulunmamıştır.

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Cite This Article

ÜNLER, E. Ö., BULUTLAR, F. (2009). The mediating effect of identification on the relationship between perceived external prestige and intention to leave. Yönetim Araştırmaları Dergisi, Cilt: 9 - Sayı: 1, 35–52. https://ajindex.com/articles/336529

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