Journals / Politeknik Dergisi / 2020 / Cilt: 23 - Sayı: 1

A Study On Shopping Malls Performance Criterias Analysis Using AHP Method

Pages
85–95
DOI
—
🏛️Bibliographic metadata and full text access for this article are provided via DergiPark.
DergiPark Record ↗
✨

AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

As far as we know, this study is the first to propose a model for measuring the performance of shopping malls.

📌 3 Key Takeaways

🎯
Objective & Hypothesis:In recent years, with the increase in the number of shopping centers and consumer expectations, comprehensive research on the performance evaluation of shopping centers has started to be needed.
📊
Key Findings & Data:In the performance evaluation process, it is very important to determine the correct measurement criteria.
💡
Conclusion & Impact:As far as we know, this study is the first to propose a model for measuring the performance of shopping malls.
🔬Design:Review & Systematic Survey
📍Scope:Comprehensive Sample
⚙️Variables:Shopping malls · multi-criteria decision making · analytical hierarchy process

Abstract

In recent years, with the increase in the number of shopping centers and consumer expectations, comprehensive research on the performance evaluation of shopping centers has started to be needed. In the performance evaluation process, it is very important to determine the correct measurement criteria. In this study, the performance measurement criteria were determined by reviewing the literature and interviewing experts and managers in the shopping center sector. In the next step, the Analytical Hierarchy Process (AHP), a multi-criteria decision making (MCDM) method, was used to determine the significance levels of these criteria and a new performance index model was hereby developed. The proposed method consists of a total of 140 criteria including six main criteria (green building, investors, visitors, tenants, shopping mall turnover, and social life) and 134 sub-criteria. As far as we know, this study is the first to propose a model for measuring the performance of shopping malls.

Özet

In recent years, with the increase in the number of shopping centers and consumer expectations, comprehensive research on the performance evaluation of shopping centers has started to be needed. In the performance evaluation process, it is very important to determine the correct measurement criteria. In this study, the performance measurement criteria were determined by reviewing the literature and interviewing experts and managers in the shopping center sector. In the next step, the Analytical Hierarchy Process (AHP), a multi-criteria decision making (MCDM) method, was used to determine the significance levels of these criteria and a new performance index model was hereby developed. The proposed method consists of a total of 140 criteria including six main criteria (green building, investors, visitors, tenants, shopping mall turnover, and social life) and 134 sub-criteria. As far as we know, this study is the first to propose a model for measuring the performance of shopping malls.

🔖

Cite This Article

NEBATİ, E. E., EKMEKÇİ, İ. (2020). A Study On Shopping Malls Performance Criterias Analysis Using AHP Method. Politeknik Dergisi, Cilt: 23 - Sayı: 1, 85–95. https://ajindex.com/articles/307029

📄 Full Text PDF Viewer

📄

PDF görüntüleyici hazırlanıyor...

References (13)

  1. Gottdiener M., “Postmodern semiotics: material culture and the forms of postmodern life”, İmge bookstore, Ankara, (1995)
  2. Ceylan R., “Performance analysis of shopping malls within mixed use real estate projects through a sustaınable framework: a methodological proposal for Istanbul case”,Yıldız Teknik University Department of City and Regional Planning, MSc. Thesis, (2016)
  3. Bajo J., Corchado J.M., Paz Y.D., Paz J.F.,Rodriguez, S.,Martín, Q.,Abraham,A., “Shomas: ıntelligent guidance and suggestions in shopping centres”, Applied Soft Computing 9(2),851-862, (2009)
  4. Cengiz E. and Özden B., “A study aimed at identifying the major shopping centers and consumers' attitudes with large shopping in retailing”, Ege University Faculty of Economics and Administrative Sciences, 2(1),65-78, (2002)
  5. Köksal Y. and Aydın E.E.,“A Comperative Investigation On Shopping Mall Perception Of Consumers: The Case Of Lakes Area”, Int. Journal of Management Economics and Business, 11(24), 231-248, (2015)
  6. Reynolds K. E., Ganesh J. and Luckett, M.,”Traditional malls vs. factory outlets: comparing shopper typologies and ımplications for retail strategy”, Journal of Business Research, 55(9), 687–96, (2002)
  7. İbicioğlu H.,” Shopping centers: an ınvestigation on demographic effect and customer attitudes”, Süleyman Demirel University Journal of Faculty of Economics and Administrative Sciences, 10(1),43-55, (2005)
  8. Akat,Ö., Taşkın Ç. and Özdem A., “Buying behaviour of international shopping center consumers: an application in Bursa”, Journal of Anadolu University Social Sciences 2, pp.13-30
  9. Haj-Salem N., Chebat J.C., Michon R. and Oliveira S.,” Why male and female shoppers do not see mall loyalty through the same lens? the mediating role of self-congruity”, Journal of Business Research,69(3),1219–27,(2016)
  10. Mittal A. and Jhamb D.,"Determinants of shopping mall attractiveness: the ındian context", Procedia Economics and Finance, 37(16), 386–90, (2016)
  11. Anselmsson J.,”Effects of shopping centre re-ınvestments and ımprovements on sales and visit growth”, Journal of Retailing and Consumer Services 32,139–50,(2016)
  12. El-Abda W., Kamelb B.,Afifya M. and Dorraa M.,”Assessment of skylight design configurations on daylighting performance in shopping malls: a case study,” Solar Energy, 170,358–368,(2018)
  13. Morrison M., Gan S., Dubelaar C. and Oppewal H., “In-store music and aroma influences on shopper behavior and satisfaction”, Journal of Busines