Journals / Turkish Online Journal of Distance Education / 2005 / Cilt: 6 - Sayı: 4

REVIEW: Advances in Electronic Marketing

Pages
164–166
Publication Date
2005-12-01
DOI
—
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AI Summary & Key Takeaways

AI Insight
⚡ TL;DR(Too Long; Didn't Read)

Advances in Electronic Marketing examines these challenges within three major themes: the global environment, the strategic/technological realm, and the buyer behavior of online consumers.

📌 3 Key Takeaways

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Objective & Hypothesis:There are many challenges facing organizations today as they incorporate electronic marketing methods into their strategy.
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Key Findings & Data:There are many challenges facing organizations today as they incorporate electronic marketing methods into their strategy.
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Conclusion & Impact:Advances in Electronic Marketing examines these challenges within three major themes: the global environment, the strategic/technological realm, and the buyer behavior of online consumers.
🔬Design:Research Article
📍Scope:Comprehensive Sample
⚙️Variables:Domain Parameters

Abstract

There are many challenges facing organizations today as they incorporate electronic marketing methods into their strategy. Advances in Electronic Marketing examines these challenges within three major themes: the global environment, the strategic/technological realm, and the buyer behavior of online consumers.

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Cite This Article

YILMAZ, R. B. D. A. (2005). REVIEW: Advances in Electronic Marketing. Turkish Online Journal of Distance Education, Cilt: 6 - Sayı: 4, 164–166. https://ajindex.com/articles/141047

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