Morality includes indispensable rules for the individual's soul and body balance as well as for the prosperity and peace of the society. The individual who acts according to moral values, conducts his life in society healthier. Human beings, being a social creature, are influenced by the rules adopted by the society while on the other hand they desire the adoption of their moral values by the society. In order to maintain a healthy, peaceful and balanced life of the society, certain moral rules and values must be established. When establishing these values, people need not only their minds, traditions, customs and traditions but also the knowledge of revelation. Because the knowledge of revelation includes general and universal knowledge that is most reliable and applicable in every century. The Quran and the hadith include many moral and legal rules which a believer must adopt. In this study, research and analysis will be done on trade ethics and its dimensions, based on a verse in the Qur'an, which is thought to contain information in a manner that will summarize the daily duties of a person to maintain the balance between the world and the hereafter. Identifying the moral principles on muamalat (i.e. actions) of the Qur'an as a book, which is a product of revelation that gives meaning to human life, has great importance in terms of directing the behavior of the faithful individuals. Economic activities constitute one of the most important points of the area muamalat. This is because man can only meet his basic needs and continue his life like this. There are many rules, principles and recommendations that people should adopt according to the Qur'an regarding these activities, which can also be called the shopping (trade) area. These teachings, which were put forward about the commercial activities, were examined by the exegetes and especially the jurists and many ideas and works came into existence on this subject. These works and interpretations that shed light on their periods, provide also solutions for problems such as production, advertising, environmental sensitivity, etc. that emerged in our age. Studies conducted in this field cannot fully convey the Qur'ân’s solutions and make new studies necessary. When the content of the teachings of the Qur'an related to the field of human activities is evaluated in general terms; the balance of world and the hereafter is pursued; earnings are defined by the concept of halal and therefore are shaped according to the principle of right, justice and balance. In this study, the content of the 77th verse of the surah of Qasas (Verse 28:77) will be examined in the framework which has been pointed out. In this verse, Allah the almighty makes important reminders about the main themes of human morality in terms of the world and the hereafter. Some of the main findings in the main themes mentioned in the verse have been identified. In summary these are: A faithful human being emphasizes the awareness of servitude, Reminder of the awareness that commercial activity and financial gain are legitimate and encouraged; The necessity of seeking for the Hereafter with the wealth acquired in this world, The necessity of not forgetting the share from the world, The necessity of doing favor to people in need as Allah the Almighty has done to us, Emphasis on the concept of aid, The necessity of not to cause mischief in the community, The aim of establishing fairness and justice in the World and to eliminate the evil on earth.
2018 
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